I met Ron almost 15 years ago, introduced by my dear friend and colleague Lynn Lohr. I was immediately impressed by his business acumen and entrepreneurial spirit, something that I’ve always admired in Ron. I also discovered in Ron a deep sympathy for the poor, especially the hardworking $2/day farmers and workers around the world who struggle to put food on the table and keep their kids in school. I immediately felt that Ron was a kindred spirit. That was the beginning of our friendship and collaboration.
Ron understood business and markets. What Ron loved about the Fair Trade movement was the opportunity to harness the power of markets to help families on a journey out of poverty. Ever hungry to learn, we traveled together to Nicaragua in 2009 to visit small coffee farmers and see the impact of our work. Ron’s curiosity, humility and generous spirit were shining bright on that trip. He was eager to shake hands with the farmers, share a simple homecooked meal, hear their stories, and learn about their struggles, hopes and dreams. I believe that trip was transformative for Ron in many ways. It certainly impacted his philanthropic interests: afterward and over the years, Ron became one of the most generous supporters in the history of the Fair Trade movement.
A few years later, Ron, Cole and I traveled to Costa Rica, this time to visit a Fair Trade organic pineapple farm. The workers there had organized themselves to build a learning center that offered classes in adult literacy, computer skills and English, as well as daycare and elderly care. Ron was blown away by the vision of these landless farmworkers and their commitment to education as the path for improving their families’ lives. After returning home, Ron urged us to innovate our model to be more inclusive of farm and factory workers, a program that we developed with Ron’s direct support over the last 8 years to the benefit of hundreds of thousands of workers. These results are a true testament to Ron’s visionary outlook.
Truly, Ron leaves behind an extraordinary legacy of strategic philanthropy. He has helped make life better and more hopeful for so many people around the world. We have just conferred upon Ron the Fair Trade Hero award, our highest honor for those who have gone above and beyond in support of farmers, workers and their families.
I looked up to Ron as a source of wise counsel. His keen mind, humility, generosity and compassion were such an inspiration to me. I feel truly blessed to have shared adventures, friendship and service to a higher cause with Ron. I will carry his torch, always.