ForeverMissed
Samuel Ndanusa Isaiah (1 May 1962 – 11 December 2020), commonly known as Sam Nda-Isaiah. He died on Friday, 11th December, 2020 after a brief illness.


Chairman and Founder of LEADERSHIP Group Limited, Sam was a family man, a serial entrepreneur and visioner, and a passionate politician. He was, above all, a man of faith. 
 Sam trained as a pharmacist, but he made his mark as a newspaperman, with three dailies, including the flagship and Nigeria's most influential newspaper, LEADERSHIP, in his stable. 
He was also a serial entrepreneur with a portfolio of thriving businesses and a founding member of the All Progressives Congress (APC) on whose platform he contested for presidential ticket in 2014. 
Sam, a bridge-builder and champion of Big Ideas, a number of which he vigorously canvassed, also held the traditional title of Kakaki Nupe, the spokesperson of the Nupe people. 
He was a promoter of Nigeria's unity and an outstanding student of history and global politics.
Sam was born in Minna, capital of Niger State on May 1, 1962. He attended the UNA Elementary School before switching over to the Christ Church School, Kaduna in 1968 to complete his primary school education.
He attended the Federal Government College, Kaduna, from 1974 to 1979. He later studied Pharmacy at the Obafemi Awolowo University and did his National Youth Service Corps programme at the Ekiti State General Hospital in 1984.
He was an alumnus of the Lee Kuan Yew School of Public Policy at the National University of Singapore.
Sam began his working career as a pharmacist at the Kano Specialist Hospital before he moved to the General Hospital, Minna. He worked at Pfizer Products Limited from 1985 to 1989.
A passionate newspaperman and pundit, his column, "Last Word" with a footnote, "Earshot", was a must read. He started the column as special writer and editorial board member of Daily Trust, before he founded LEADERSHIP with proceeds from the launch of a collection of some of his finest articles in 2001. Before LEADERSHIP became a full-fledged newspaper, Sam started with, LEADERSHIP CONFIDENTIAL, a newsletter that was of tremendous value and insights, especially among diplomats, top politicians and business owners.
Sam demonstrated exceptional courage through his write-ups, a quality that popularised the newspaper and often put him at odds with government, especially under former Presidents Umaru Musa Yar'Adua and Olusegun Obasanjo.
As a result of his contributions to the media industry, Nda-Isaiah was called to serve as a committee member in the Kano State government to revive The Triumph Newspapers owned by the state government. In 2003, he was in charge of President Muhammadu Buhari’s presidential campaign publicity.
He was a member of the Asian think-tank, the Global Institute for Tomorrow in Hong Kong. In 2019 he was appointed board member of the Baze University, Abuja.
In 2015, Nda-Isaiah ran for the country’s presidency, contesting in the primaries of the All Progressives Congress (APC), with the campaign slogan, Big Ideas. He however lost in the keenly contested primaries.
He held the title of Kakaki Nupe conferred on him by the current Etsu Nupe, Alhaji Yahaya Abubakar. He was also conferred with a chieftaincy title, Aare Baaroyin of Akure Kingdom, by Oba Aladetoyinbo Ogunlade Aladelusi, Odundun.
A very hard-working personality in all he sought to do, he was fully committed to ideals which he believed in. He was a great patriot who believed in the unity of Nigeria.
Sam's credo was "Know your limits, then ignore it."

Sam will be profoundly missed by all who knew him.
Posted by Leadership Group Limited on December 28, 2020
He was always awake with the breaking news
Lilian Agih Ryland – Seattle, Washington State

Lilian was a crime reporter; politics editor; assistant news editor; editor, LEADERSHIP Sunday; acting editor, LEADERSHIP and managing editor, LEADERSHIP Group Limited.
Chairman was truly one of a kind…tough on the outside but all heart really. As evident in my history with the company, it was a thrill working with him; a constant roller coaster of amazing ideas and projects. He had low tolerance for stupidity and that kept me on my toes. Chairman knew something about everything just as he had a book on just about every topic. His least favourite responses were “I don’t know” and “It is difficult/ impossible”. Somehow, he was always awake. He would call me at 1am with a breaking news and his first words would be “Are you asleep?” Working with him was extremely demanding; the hours were long and the assignments complex, but it was the most fulfilling experience. With each encounter I learned something new. With each difficult project, I gained more confidence in my abilities. With each criticism, I developed a tougher shell. He was an excellent multi-tasker, a skill I have proudly mastered. His mentorship transformed me from a timid, insecure reporter to this confident, strong woman who is determined to build an empire. I am privileged to have worked directly with him. I am thankful to have stayed in touch with him, thankful that I was able to tell him how positively he influenced my life.
I will always remember him as an exceptional boss who never settled for 99.9 per cent. He never let boundaries or difficulties stop him. As he would say, “If it were easy, any stupid person would do it”. These are words I live by. I will always remember the twinkle in his eyes, and how fast he talked when he had a great idea and how he would end the conversation with “do it now and get back to me”. I will remember him as the one who first believed in me when I didn’t even know what I was capable of. He took a chance on me and made me who I am today. It hurts so badly that I will never see him, text or call him again. If you have worked with him, you know he was always awake. I don’t know how he did it. I guess it’s time for that final rest, to catch up on all that lost sleep. Adieu dear boss.
Posted by Leadership Group Limited on December 28, 2020
Sam Had Deep Repertoire Of Knowledge And History
Ruth Tene Natsa – Abuja Bureau Chief, ThisNigeria

I worked in LEADERSHIP from August 2010 to February 2020.  While in LEADERSHIP I was a reporter covering the mining and agricultural beats; editor, Style Magazine (Sunday pull-out); editor, LEADERSHIP Friday; editor, Special Projects; editorial director, MDAs; and editor, National Economy.
One thing the chairman passed on to me was the ability to look for solutions rather than challenges. He gave me the platform and forced my creative ability to meet the challenges on the job. His passion for knowledge also forced me to learn. You couldn’t succeed with him without having deep intellectual prowess. Every moment with him I left richer than I came. He was a deep repertoire of knowledge and history.
I will definitely remember him, as the man who dared to dream big. He was the man with big ideas and he passed that to me. Thank you, Sam Nda-Isaiah.
 
He was dogged and committed to causes he believed in
Catherine Agbo, deputy editor-in-chief Daily Asset
I resigned from LEADERSHIP in 2017 as the editorial director.
My first impression of chairman, which was largely formed by accounts of him I had heard from others was that he was a man whose word was final on all issues, no respecter of persons, particularly his staff and generally mean. This impression would, however, change in 2014 when I became editor and started working closely with him. I saw him differently. He was a hard worker, a man who saw only possibilities, no matter how difficult a situation seemed.
Chairman was a respecter of women and also very empathetic. His general demeanour never showed this but he was a kind man.
I will remember chairman for his doggedness and commitment to causes he believed in. Chairman taught me how to try different ideas and follow through till results are achieved. I learnt from him how to be resilient and tenacious. He would give you a difficult task and remind you that if it was easy, just anyone out there would have been doing it. Chairman was a man who held strongly to his views on issues but would on a few occasions, give in to superior argument, but you would have to do a difficult job of convincing him.
He was the man who gave me the platform to become all I am today as far as my journalism career is concerned and I am eternally grateful for the opportunity.
Posted by Leadership Group Limited on December 28, 2020
He Was A School One Could Not Graduate From
Dele Fanimo, executive director, Crest FM, Akure.

But for Providence, I never thought of working in the LEADERSHIP newspaper. It’s rare for someone schooled in the Lagos-Ibadan axis to think of foray into the North. But at the end of the I still worked for him.
On this day in September, 2017, a call came from a female former colleague, earnestly begging me that ” someone will call you soon. You don’t know him. Please consider his request.” Without allowing me to probe further, she dropped the call. Few minutes later, a strange caller came on the line. “My name is Obi Azuru. I’m the managing director, LEADERSHIP newspaper, Abuja. I need you to help me bring our Lagos Office back to life” My first thought was to turn him down, but I told him to allow me time to ruminate over the offer.
Days later, my phone rang, “Hello, I’m Sam Nda-Isaiah. Meet me at the lobby of Eko Hotel as soon as possible. I’ll be waiting” and he hanged up. I said this is it.
Off I dashed to the hotel. He didn’t allow me to settle down before the first salvo came.
He asked “Dele, what do you think is wrong with Lagos Office?” After a long discussion, I came on board.
And the job started. A week later, I was invited to attend the Board Meeting. A week later, I returned to Abuja on his invitation and everyone within the office started congratulating me. I retorted that if it was for the car, there was no need for such compliments. Unknown to me, the chairman had elevated me to the position of Executive Director.
The following morning, the office was in a turmoil as a result of execution of a court judgement.  I quickly dashed out of the hotel to the office. To cut a long story short, I took charge of the situation. The following morning LEADERSHIP newspaper was on the newsstand to the chagrin of detractors who had posted it everywhere that the paper had gone under.
The chairman was appreciative of this as the six workers who stood firmly to protect the company assets, on my recommendation, were instantly given letters of commendation and cash award.
I was summoned by the chairman on 28 December, 2017, barely two months in LEADERSHIP.  In his characteristic manner, he just said: “You have been interview twice. Mine is the third. I have found you worthy to take charge of LEADERSHIP. You have the power to hire and fire. If you like sack everybody and start at fresh” While I was still thinking of what to say, he gave me my first assignment.
I once told Chairman that he’s a school where no one ever graduates. He was smart to develop a tough, no nonsense facade, behind which endless milk of kindness and compassion flow. He was a thorough person who didn’t brook lazy attitude. Woe betide you if you were not armed with a jotter and pen any time you were with him. He would always come up with “impossible ideas” but most time, they worked. He was quick to order you to sack, but before you leave his presence, he would extol that the same person’s virtue.
Posted by Leadership Group Limited on December 28, 2020
Sam Loved Nigeria And Strove To Make It Better
Amina Alhassan Ahman – Head of media, WAELE Africa Foundation, and editor-in-chief, WAELE African Women Magazine

I was an assistant managing editor with Leadership Newspaper before I left in 2017.
Oga Sam, or Chairman, as we used to call him, had always been nice to me, and, despite his penchant for perfectionism, he was quite understanding and helped me find my feet in journalism.
I remember when I first met him. I loved writing and was looking for work after being a housewife for many years and then widowed. My friend Khadija, who wrote a weekly column recommended I apply for a job opening, which, after much persuasion, I did. She didn’t prepare me for the man Sam. Seeing that he was a Nupe man, I knelt down to greet him the Nupe tradition, to his amazement (I caught a surprised look and a faint smile). I later learnt that he was not your typical Nupe man, nor driven by those traditional ways…What was my own? I was just trying to impress.
I was interviewed by him personally; we talked about various topics and he listened to my stumbling and nervous responses with keen interest. I must have made some impression on him because I got hired. This was in 2005. Thus began my 13-year career at LEADERSHIP Newspapers Group.
He encouraged me in so many ways, pushed and pushed till I became editor of one of the titles. I had immense respect for chairman. I not only saw him as a boss but as a big brother that I was careful not to disappoint, especially being from north, where female journalists are still so few and even less that occupy top editorial positions.
He was brilliant and full of new ideas that would make the paper stand out among the best.
Posted by Leadership Group Limited on December 28, 2020
Sam Would Be Remembered For His Courage To Speak Truth To Power
Iyobosa Uwugiaren – editor, Nation’s Capital/ member, Editorial Board, THISDAY

The last position I held at LEADERSHIP was director, editorial/business
Sam was a perfectionist — he refused to accept any standard short of perfection. He was a humanist, who regularly emphasized the core values of human beings: knowledge and high moral conduct. He was very generous in rewarding hardworking staff. And I benefited from his good gesture. I was promoted five times in my seven working years in LEADERSHIP. I won Staff of The Year twice.
Sam will be remembered for his excellent journalism works; his courage to speak truth to power; his care for people around him; and his love for our country.
 
He Was Tough, Firm, Courageous, Respectful Of Superior Ideas
Golu Timothy – former member, House of Representatives
I rose through the ranks when I joined LEADERSHIP in 2006. I covered FCT, got promoted to the pioneer politics editor; I was doing this alongside covering other beats such as the State House Villa, FCT and others. I was redeployed to be the group news editor for many months before my last promotion to the position of associate editor, State House from where I resigned on December 1, 2010, to contest for the Plateau State House of Assembly (2011-2015) and then got elected to the House of Representatives (2011-2019).
My experience with the late Chief Sam Nda-Isaiah were those of mixed grill all to the glory of God. He was a unique character, exceptional in content and exercise. He was a very short man in physical size but very tall in the mind with big ideas above his physique.
He was tough, firm, courageous, respectful of superior ideas but very argumentative and quarrel some that you had to stand your ground to scale through with a good idea. He likes quality and was impressed with good performance. He does not believe in the so call age-long ‘experience’ where competence is sometimes sacrificed on the alter of how long one has been on the job. Once you can do it there and now, he is satisfied. Through that unusual process, a lot of talents and potentials were discovered and sustained at LEADERSHIP to the envy of the entire media industry. He made young people feel good and take up challenging responsibilities which helped boost their confidence in many areas of life.
You don’t need to fear the lion in his face. You only need to do the right thing and defend it. He sacked me more than seven times and reinstated me the same number of times. He was a man of passion and commitment to a cause.
I will remember Sam Nda-Isaiah ( of blessed memory) for being a dogged nationalist and detribalised human being who believes in equality and was never given to sentiments of brotherhood or religion or ethnicity. He feared no one and was capable of defending his actions anywhere anytime. He respected time and always sought for new knowledge.
 
Posted by Leadership Group Limited on December 28, 2020
Chairman Left His Mark On The Sands Of Time
Chuks Ohuegbe – Director, publication, Nigerian Pilot Newspaper

The last position I held in LEADERSHIP was the managing editor.
The summary of my experience with chairman is that he was a man endowed with the gift of identifying talents and nurturing them. His other name is excellence. He believed in raising the bar consistently, disdained slothfulness. There was no impossibility in his dictionary. All things and goals are achievable. Ever willing to assist anyone, no matter your tribe or religion, in actualising one’s dream. Sometime in 2009, we published a story that the then President Umaru Musa Yar’adua had taken ill and flown abroad in an air ambulance. It turned out to be factually incorrect. The president personally instituted a legal action against LEADERSHIP newspapers. Chairman and all the editors involved were listed as defendants. Every court day, chairman would lead all of us to the court, where we were docked. I worked very closely with our counsel who commuted from Kaduna every hearing day. In one of the days, we reviewed the proceedings, I asked the chairman what would be our fate as individuals and that of LEADERSHIP as a growing concern if the court found us guilty. Chairman didn’t even allow me to finish asking my question when he retorted: “If the court finds us guilty, we go to jail. But, but, but LEADERSHIP Newspapers will never die”.
Samuel Ndanusa Isaiah was an avatar. He had a mission to impact his environment positively at a record time. Chairman left his mark on the sands of time. Committed to a fault for a better Nigeria. Spoke truth to power, but was never given the opportunity to lead. May his soul find rest. Amen.
Posted by Leadership Group Limited on December 28, 2020
He Was Jack Of All Trades And Master Of All
Ebriku John Friday – special assistant on print media to the Cross River State Governor, Sir Ben Ayade.

I was GM digital asset; chief revenue officer; assistant to the chairman. After holding various positions previously.
Working closely with him was quite tasking and exhausting. You have to be patient, diligent, dutiful and intelligent to stand his pressure. And I won his confidence within a short period and got several gifts from him. But I have to move on. He still remained my friend and mentor. And like he told me, John you are still a member of the LEADERSHIP family.
I will remember him as a boss, leader and friend, who drilled and helped me to rediscover myself, built my self-confidence. His tenderness, quest for knowledge, love for children and humanity in general is unequalled. I will remember him for his towering vision as a jack of all trades and master of all. I will remember him for his writing skills and the ease with which he articulates his thoughts in a precise and concise manner. He made a huge impact in my life that will live with me forever. May his soul rest in peace.
Posted by Leadership Group Limited on December 28, 2020
Chairman Was Great, Resilient, Admirable Man
Lara Olugbemi – administrator, The Lighthouse Ministries Int’l, and an independent media practitioner

I left LEADERSHIP in 2015 as director, standards, having also served as editor, Weekend and director of services, among other positions.
My experience with chairman really cannot be captured in a few sentences. Working with him stretched me to and beyond limits I ordinarily would have probably never reached by myself. He made me cry many times in those early days when I was trying to find my feet in the position of title editor, thrust on me suddenly. But, in spite of his tough, gruff exterior, I soon came to discover and was left in no doubt that he had my back all the way. He was encouraging and supportive. The fact that he entrusted me with that position did speak volumes about the kind of person he was. He gave me a platform and room to grow. And he personally watched over that process, constantly telling me that I could not afford to fail. He was out to build his dreams, but beyond that and more importantly, he was out to build people and help them to see their potential and greatness.
I still refer to him as my chairman until today and will forever remember him as a great, resilient, admirable man, who God used to mentor and train me for leadership. He was bold and courageous and for all his harshness, a very kind and caring man.
Posted by Leadership Group Limited on December 28, 2020
As A Pharmacist, He Invaded And Dominated The Media
Dr Cletus Akwaya – publisher/editor-in-chief, DAILY ASSET

I worked as the group managing director of LEADERSHIP from 2016 – 2017.
My period at LEADERSHIP was very interesting as it marked a turning point in my career in media practice. As GMD, I worked directly with the chairman, and met several hours every day to deliberate on crucial corporate strategies. We also travelled together to many places for meetings and engagements. From this vantage position, I knew him closely and came to appreciate some of his personal leadership qualities.
There was no dull moment with the chairman, Sam Nda-Isaiah as he was full of new ideas on almost any issue. There was nothing, absolutely nothing that was impossible in his calculations. He would give tasks and call me several times to follow up about implementation. Sometimes he would call me late night, perhaps assuming I was also awake as he often worked all night long.
Any time he returned from a foreign trip, he would bring a basket of new ideas and would immediately demand that they be incorporated in our corporate strategy. He was always in the mood to bring about innovations and would not like to hear that a new idea was not realistic or unattainable.
I learnt how to be firm in corporate decision-making from the chairman.  His power of negotiation was second to none. He would not accept “no” for an answer from anybody, no matter how highly placed. He hated excuses, punished indolence but generously rewarded ingenuity and hard work among the staff. It was commonplace to see him promote a staff twice in a year, if the staff deserved it. He could identify potential in a new staff and would not hesitate to challenge a new staff with leadership positions. He failed on a few occasions but got it right most times as such staff often excelled in their responsibilities.
Mr Nda- Isaiah was a tough man, a workaholic, one would say. He had tremendous courage to take risks and perfectly matched it with intelligence, both of which helped him to excel in his endeavours.
Behind his toughness, he was genuinely humane and extremely kind to people who came his way seeking assistance.
Nda-Isaiah will be remembered as the quintessential pharmacist, who invaded the world of the media and dominated it in a very short time to the amazement of his contemporaries. He would remain for a long time, a reference point in the courage to speak truth to power in the manner he did in his columns and which also became the tradition of the LEADERSHIP titles.
Posted by Leadership Group Limited on December 28, 2020
Sam Could Hardly Be Defeated
Nnamdi Samuel – managing director/chief executive officer of Asabsa Farms Global Limited

I started my working career with the LEADERSHIP Confidential, a biweekly subscription-only newsletter in 2003. I was charged with producing, distributing and marketing of the newsletter nationwide.
By the time LEADERSHIP was established in 2004, I was appointed personal assistant to the chairman. From there, I rose through the ranks, serving as acting editor of Leadership.ng; chief of staff to the chairman; associate director; executive director of LEADERSHIP Holdings; group executive director and finally chief operating officer of LEADERSHIP Newspapers Group Ltd.



I had a very cordial working relationship with Chairman. He was very good to me in everything. He took me as a kid brother and cared for me and my family members. I was probably the closest person to him after his wife and children. In fact, his wife calls him Maigida and Sweety and jokingly called me Maigida 2 probably because every time she talked to her husband on anything, he would simply tell her: “Tell Nnamdi, or discuss with Nnamdi”. So almost everything about him, I was privileged to know them, and I didn’t abuse that privilege.
He was a goal-getter and would push you to achieve what you would ordinarily not think of doing. Once he noticed you were ready to learn and serious, he would decimate you with tasks after tasks and still monitor you.
One attribute that made him stand out among his peers was his serious-mindedness on issues he believed in. Because he read a lot, he was hardly a novice to issues. During several of our unending management meetings where he chaired, he would talk and talk and talk. You hardly defeat him.

I will remember him as someone who had a great impact in my life and the lives of my family members. Without him, I would not have probably attained my status in life.
Posted by DeFASH LTD on December 27, 2020
*Sam Nda-Isaiah (1962-2020)*
Our parts crossed at the then University of Ife (now Obafemi Awolowo University) in late 1979. We had just resumed as Undergraduates. I, a Yoruba boy like many others & Sam, a "Hausa" boy from the North! What a shock, an "Hausa" boy in Ife studying Pharmacy! This definitely must be an exceptionally brilliant "Hausa" boy. Truly, Sam proved same throughout our stay at Ife. He did same even later in life.
Writing about Sam in past tense regurgitates some offensive bile in me.
What memories do I write? Memories that take me to those days in the faculty especially our final year when Sam, KS (Kola Sodipo) & Gbenga Akintomide (of blessed memory) come to call me out & taunt my older roommates- OJJ (Ogun Jon Jojoho), Oranusi & Oyedokun
OR
Of PANS days?
I remember vividly the 1983 National Conference of the Pharmaceutical Association of Nigeria Students (PANS) when Sam, as National Editor-in-Chief played pranks on us by providing very large name & post tags for himself and Akintomide leaving me, KS, other CPC/LOC and National officers with very small name tags only for him to surface with bigger ones at the opening ceremony the next day!
Sam was short in stature which made us taunt him regularly that may be because his Dad could not afford fura da nunu (cow milk) when Sam was young. On each occasion, he responded with smiles. He was such a lovely "Hausa" boy. Oh, it took us long to know that being Nupe wasn't the same as Hausa.
Sam was very playful, yet very brilliant. Sam was specially and extraordinarily gifted with words and the pen. It was only natural that he emerged as the National Editor-in-Chief of PANS because he had no rival! From then and according to Serekara Innocent Nwika (a poet and fellow classmate), we knew that we had a Literary Giant (which he later became) in our midst.
In class, Sam was a celebrated 'back bencher'. He was a member of the 'Minority club'. He was also a 'Community scholar'. These are groups that took decisions for the class. The class rep & other 'efficos' ignored us to their own political peril.
I write, therefore, from a bleeding heart.
I write in pains, and on the same page with other former classmates, Ife Pharmily 83 Graduates, which Sam belonged.
Sam, Sham or Shamonda as we used to call him depending on the occasion was a jolly good fellow. A friend that my wife (still in pains too) and my children came to adore so much so that when Sam was a Guest Speaker at a youth event at the International Conference Centre, Abuja, my wife decided to join them. They stayed in the crowd and came back very proud of me for having such a great friend.
Just last year, I felt the need to reignite our family and friendship bonds, I led my family to him & his family at their Abuja palatial residence. His personal library is incredibly big. His sprawling compound and our discussion also revealed that Sam was in love with nature. The animals in his compound were more than what they had in the National Zoo & Park, Abuja during my last visit.
Despite his tight schedules, Sam always had time to visit me & my wife..from Jos to Abuja. Moreover, whoever I sent to him for assistance always returned with news of how they were well treated.
Sam was a collosus.
He was a brother and a friend.
He loved everything "Fash". He had a unique and characteristic of calling and repeating "Fash" anytime... for emphasis?
Sam hardly took offence.
We will surely miss him.
I write therefore not as one who mourns; rather it is to celebrate an heaven's gain.
Adieu Sam.
Shamonda,
Ah! Sam-Nda, sleep well.
Yinka Fasubaa, Pharmacist
DeFASH, Abuja.
Posted by Prince Lere Baale on December 24, 2020
SAM WAS AHEAD OF SEVERAL GENERATIONS WITH FARSIGHT.

We write this with great sadness over the unimaginable loss of a close friend, great Pfizer Alumni who has been described by many as one of the greatest Pfizerites dating back to about 35 years now. Omokunrin Sam Nda-Isaiah. He was just in his early 20s when he joined Pfizer in 1985. In 1986 following the introduction of SAP he advised we buy cars and keep as the most economical decision. We thought he was too junior to understand the fundamentals of the economics of SAP. He had farsight. He made tremendous efforts along with other colleagues to develop Pfizer business in the North. He used to sell almost one third of Trosyd & GynoTrosyd nationwide. He and his colleagues like Ben Ajepe and Issa Danbatta under a team Headed by C. C. Chukwu did their best to lay solid foundation for the company and accelerate business growth in the North. 

He eventually relocated to journalism but did not cut off his close link with many of us. He hired many Pfizerites and even honoured me with the role of Executive Vice Chairman for Leadership Group & Holdings. He was a loyal, humble, honest and hardworking but jovial man. He wanted to create a group of businesses with great governance corporate structure. He was moving at great speed and too serious with his big, hairy and audacious dreams.

He fought bravely for the weak, the poor, the widows etc. He took each day in stride, never really complaining and always hoping that Nigeria would be better. This was our hope too.

Sam also popularly referred to as Omokunrin, Uncle Sam, Chairman, inside and out, was a wonderful friend to us all as Pfizer Alumnus, supporting anything Pfizer in all ways for about 35 years with his smiling, gentle and caring nature. One of his beliefs in life was the importance of being authentic with people, saying what needs to be said because it’s good for the relationship and for the soul. Unfinished business causes pain and having peace is essential for a healthy and joyful life. Also, we always admired his productivity, hard work, dedication, accommodating others and how he never judged or forced his opinions on anyone, but offered valuable and truthful advice that we will surely miss.
We hope he forgives us all for our assumption that he was too much in a hurry. Now we understand he had to pursue his God given purpose faithfully within 58 years.

Our friend was loving and real. He was a wonderful worker, a great family man who laid a strong foundation for his family. Lastly, his magnetic smile, jovial nature, hardwork, productivity and dedication will be missed by all of us. His beautiful spirit will live on. He tried his best and fulfilled his purpose based on the testimonies and tributes, but God called him, and he had to go. Now our hope is that he rest in peace knowing he did all that he could and that his family will be fine. When we love people it’s so comforting to know that they will always be with us in our hearts.

Many associate Sam with the following names and descriptions- Omokunrin, Sam, Extraordinary man, Loyal, Persistence, Resilient, Honesty, Highly Opinionated, Patriot, Soft at heart, Asian Economic Growth Specialist, Governance, Strong Faith, Charity, Meaningful Life, Servant of Friends, Alive, etc revealing that he is a quintessential man.

We will all miss you but continue to smile and keep hope alive till we will all meet at the feet of our Lord and Savior on the day.

Lere Baale - On behalf of Pfizer Alumni.
Executive Vice Chairman Leadership Group & Leadership Holdings. 
Posted by Kazeem DURODOYE on December 23, 2020
Good morning, my dear uncle. I'm saying good morning because I believe you're resting.
You've been a source of blessing to me and mine. You loved everyone around you and wanted them to be successful. The little time I spent with you has taught me a lot, and one thing I learnt from you is to dream BIG and chase those dreams with every iota of faith and strength. Keep shining because you're a star. I love you.

Mrs. Sweetness Ujunwa Dul, Sister-in-law
Posted by Kazeem DURODOYE on December 23, 2020
My dear Uncle Sam,
I thought I was going to appreciate you more by pouring my heart's gratitude to you on your next birthday writing either personally or publishing it in the newspaper. The bible says, “a righteous man leaves an inheritance for his children’s children,” and that is what you did for us even at this time of gross unemployment in the nation. Thank you for everything. I am also glad I followed as much as possible your instructions at work, as your words were prophetic to me: when you issued them out I took them to God to help me and He never failed. Even the way you called my name expressed your love for me. Thanks for being a part of my childhood and adulthood.

Nangar Dul, Nephew
Posted by Kazeem DURODOYE on December 23, 2020
“There is a time for everything and a season for every activity under the Heavens.”

I really don’t know what to write because in my head and mind you have just travelled out of the country. And I want it to remain that way for life.

You taught me a lot. I remember telling you sometime last month that you are my mentor and that I learnt three major things from you. You asked, "what are the things?" and I said:
1. You taught me never to be afraid of anything in life;
2. There is always a way in life for everything;
3. One must never give up in life on anything.

I will never forget all that, sir. You went out of your way to help people with all your heart. Nigeria will miss you. We will miss you. I will surely miss you. I will miss our Monday meetings. Thank you, sir, for believing in me.

Your legacy will live on. You were a father to so many people. Rest in peace, my Chairman.

Emmanuel Nda-Isaiah, Brother

Posted by Kazeem DURODOYE on December 23, 2020
We are heartbroken we can not express how we feel. We have not only lost a brother and in-law, but a rare gem and a wonderful father.
You have been a father to me (Akebe) since I was a child. No matter what life brought our way, you were still there for us. You were the best and there is no one like you. We have lost a hero. We wish that this didn’t happen but God knows why. You were a great man with wonderful intellect. You were a great soul of matchless courage. We pay a tribute of love and respect to you always because you used your matchless power for the good of man.

REST IN PERFECT PEACE.

Mr. & Mrs Grace Abiola, Brother-in-law/Sister
Posted by Kazeem DURODOYE on December 23, 2020
Sam Nda-Isaiah’s life and times connote the end of an era. May his soul rest in peace.

Alhaji Isiaka & Alhaja Bisi Mustapha, Friends
Posted by Kazeem DURODOYE on December 23, 2020
By his sudden demise, I have lost my foster father and role model whom I held so dearly.  He trusted and treated me like one of his own. In my over ten years of being in close contact and working with him, he made me the man that I am today. His death has created a big vacuum that is extremely difficult to fill in our family. Though he is gone, his legacy of being proactive in life (as I learnt from him), will forever live on through generations to come. In the course of our being together, he taught me three important lessons. I listened very keenly the day he told me, "Sam, whatever you set out to do in life, you must sit down and draw a plan first." Secondly, he taught me to always have a Plan B in whatever I have made up my mind to do. Thirdly, he would say, "Don't wait for the convenient time to do anything because the convenient time will not come." And these have become my guiding principles. 
Death is a price that every human must pay at his own time.

May his soul rest in everlasting peace. Till we meet again to part no more.

Samuel Kato, Cousin
Posted by Kazeem DURODOYE on December 23, 2020
By his sudden demise, I have lost my foster father and role model whom I held so dearly.  He trusted and treated me like one of his own. In my over ten years of being in close contact and working with him, he made me the man that I am today. His death has created a big vacuum that is extremely difficult to fill in our family. Though he is gone, his legacy of being proactive in life (as I learnt from him), will forever live on through generations to come. In the course of our being together, he taught me three important lessons. I listened very keenly the day he told me, "Sam, whatever you set out to do in life, you must sit down and draw a plan first." Secondly, he taught me to always have a Plan B in whatever I have made up my mind to do. Thirdly, he would say, "Don't wait for the convenient time to do anything because the convenient time will not come." And these have become my guiding principles. 
Death is a price that every human must pay at his own time.

May his soul rest in everlasting peace. Till we meet again to part no more.

Samuel Kato, Cousin
Posted by Kazeem DURODOYE on December 23, 2020
You took me as your son from my adolescence till your passing and I will always remember that caring heart. I am saddened that death took you away but God said in all things we should give him thanks. Your legacy will continue to stand. Adieu.

Mr. Chris Ben-Kato, Cousin
Posted by Kazeem DURODOYE on December 23, 2020
Death is not the extinguishing of light but the putting out of a lamp because dawn has come. A great and godly man has gallantly departed this sinful world.

An Iroko tree has fallen. My brother and my friend, the man with a golden heart, a man of peace. A principled, strict and straight forward man, always saying the truth no matter whose ox is gored. That is who you were, SAM.

I have no doubt you are in a better place because you died praying. I will forever remain grateful for the fact that you were the one who introduced me to Christ. You always wanted me around you to discuss family issues and the way forward with emphasis on the importance of the entire family maintaining a healthy relationship.

You have left your giant foot print in the sands of time. Who will fit in your shoes? You are not around to call my name. I will surely miss you. You are gone but you will never be forgotten. Memories of you will always remain fresh with us. Rest on, my brother and friend, till we meet to part no more.

Mrs. Elizabeth Dul, Cousin

Posted by Kazeem DURODOYE on December 23, 2020
My dear Uncle Sam, life is really a precious gift because that is what you were to me. I will forever miss you. Your leaving us is still like a dream but my consolation is that you are in a better place where the streets are made of gold and we will one day surely meet to part no more. I love you but GOD loves you more. Rest well.

Ikibe Nanya Dul, Niece
Posted by Kazeem DURODOYE on December 23, 2020
Every earthly assignment appears possible to do, with determination, dedication and focus. But certainly not writing a tribute in your honour! If I'm woken up from my sleep and asked to write a tribute for you, a few days back, I would think it's a bad nightmare requiring serious prayers, as tributes of this nature are written in the honour of the departed souls! Unfortunately, it's true that you have changed address at a prime and tender age. You have moved from this side of temporary eternity to an abode of permanent eternity and unending bliss and glory. I have painfully taken solace in the fact that death could not kill you, it could only be your horse to reunite you with your maker.

I recall with nostalgia, my growing up years and my cherished relationship with you. I have no shadow of doubt that God created you specially. You were not an ordinary cousin, you were a big brother, like no other. You were a father figure to me and my siblings. You made our struggles your struggles. You made our burden yours, and you left no one in doubt about your determination to help us out, and offer us succour as much as you could. You doted on us and offered us the kind of support we couldn't get anywhere. With you, there was no barrier of accessibility. You threw your doors of love and support open, and compelled us to walk through the door as many times as we desired. Your untiring effort helped us in no small measures to help us find our feet and to become useful not only to ourselves but to humanity also. Pray, how can we thank you enough for your timeless help, support and kindness? Only God, your maker, with whom you're now united can do this on our behalf.

I've kept asking myself the same rhetorical question as to your demise, at the prime of your life. Only the Bible offered me a sensible response in Psalm 116:15, which says: "Precious in the sight of the Lord is the death of his saints." You were simply precious in the sight of the Lord, and he desired a reunion with you, when we wanted you to still spend very many more years with us. You fulfilled the Scripture in Philippians 1:21 which says, “For to me, to live is Christ, and to die is gain." You have gained heaven by your demise. No other earthly gains will ever equate that."

Rest well, my beloved cousin and brother. You have ceased from all labour, and from a place of afflictions. Your warfare on this side of eternity has truly ended. May your gentle soul rest well in the abode of your maker. Your name will not only be spelled in gold, it will forever be written in gold. We truly miss you. That can never be in the past tense. Without doubt, missing you will always be a daily experience. We take solace that you will always be loved in the inner recess of our grateful hearts. It was Hazel Gaynor who said, "To live in the hearts of those we love is never to die." Rest well, my beloved cousin and brother. We will surely meet on the resurrection morning, and there, we will part no more. And what a great day of reunion and joy, that will be.

Joy Nimo Adekanye, Cousin
Posted by Kazeem DURODOYE on December 23, 2020
Sometimes, it is difficult to accept somethings especially the death of a beloved one. On hearing the news of your death it took me time to believe it but God knows best. Thanks for adding to my life in many ways. I remember the day we drove to Minna in your car, you told me that if I wanted to go into the Ministry, all I needed to do is to study God's Word, pray and stay focused. That counsel has kept me going all these years. You are more than a brother; you were a father, mentor and counselor to me. Thanks for your contribution towards my education and my entire life. You will be truly missed. Your legacy lives on.

Pastor A. A Kato, Cousin
Posted by Kazeem DURODOYE on December 23, 2020
It is with deep sorrow and sadness that I write this tribute to you. You were an uncle in a million. You were always around the entire family. I remember when I first met you, you told me that my home should come first before any other thing, and the principle has guided me since. May God Almighty keep you in His bosom, resting in perfect peace till we meet to part no more. Amen.

Bukky Kato, In-law
Posted by Kazeem DURODOYE on December 23, 2020
‘Bagodozhi’, you left in your prime. I am really short of words to express my feelings as the vacuum your death has created in the entire family will remain ever green. You have touched the lives of all members of our entire family. I pray the good Lord grant you a place in paradise. May the good Lord raise another ‘Iroko’ that will shield the entire family. Our joy is that you have lived a successful life and the legacy remains. We shall meet some day and part no more. Rest in peace.

Barrister Big Nda, Cousin
Posted by Kazeem DURODOYE on December 23, 2020
When you came for our 25th anniversary, I had no idea that it would be the last time that we would encounter each other: the pictures we took, the conversations we shared about our business ventures in the future weeks to come.

Words cannot even begin to describe how I feel. This was such a shock and it feels as if I am in a bad dream but I keep waking up. The pain that I am feeling is deep and it transcends to the bottom of my heart.

You were a brother made in Heaven. A giant pillar in the family that attended to everybody's needs and much more. Right from childhood you were smart, intelligent, fearless and brave. You were a role model to us all and you had such a kind, incredible, and large heart. You were never one-sided or had a favourite. You always treated all of us equally. You had a heart of gold. 

I remember in my university days when I’d bring my friends to your house, you never complained. You have always believed in me and never turned me down anytime I came for any need. You have touched the lives of so many people. God will not leave your children alone and they achieve much more than you planned for them in Jesus name.

Rest in peace, brother.
Mary Owoyele, Sister
Posted by Kazeem DURODOYE on December 23, 2020
A brother like no other, you have impacted so much in the lives of anyone that crossed your path and you will be missed greatly. Continue to rest in the bosom of the Lord, great icon. Good night.

Barrister Small Nda-Kato, Cousin
Posted by Kazeem DURODOYE on December 23, 2020
My first encounter with him was in 1992 in Dalili Medical Center, Kaduna where I worked after NYSC. He had a card under Amphany Pharmacy but i was really not to close to him as he was my director, Dr Ade Ogunnaike’s friend. I was closer to his younger siblings but by divine intervention I became his neighbour in 1993, and I noticed him as a hardworking young man in our Mashi Road neighborhood.

After I became his brother-in-law I studied him closer and found him to be a bold, blunt and hardworking man— almost a perfectionist, with a very large heart. I witnessed lots of people he had assisted including family. We will miss him because of his valuable advice especially. Barely two weeks ago, he was at our Silver Jubilee marriage ceremony. We spoke at length, not knowing it would be the last time I would see him, and Thursday morning being the last time we would speak.

We have lost a pillar in our midst. May his soul rest in peace.

Dr Tunde Owoyele, Brother-in-law

Posted by Kazeem DURODOYE on December 23, 2020
It is with deep sorrow and sadness that we write this tribute to you. Bro Sam, you were like a father to us and a grandpa to our kids. So humble, hardworking, good at heart and soul....hmm!!! I remember like yesterday when I was about to start my business how you supported and encouraged me, you said “Monica having a business is not about making money only you should have passion for it and also be patient. You will go through tough times but your passion for the business will help you sustain it.”
Bro Sam! Your sudden death was a rude shock to us. You touched so many lives by your selfless and countless act of kindness, always giving and never expecting any favors in return. While we mourn you today, we also take comfort in the fact that your mission on earth have been fulfilled, you have left a void in the family that will never be filled.

We thank the Lord for your life and bid you farewell till we meet again!

Mr. & Mrs. Jonathan Nda-Isaiah, Brother/Sister-in-law
Posted by Kazeem DURODOYE on December 23, 2020
Sam Nda-Isaiah is the best brother I could have ever hoped or asked for. I went to him for everything from the time I was born, until the day he died. I always wanted to make him laugh, tell him what was happening in my life and seek his advice. When I got hurt, I wanted him to comfort me. Brother, you are forever in my thoughts, though gone, you would never be forgotten. You will be sorely missed as you were the light of our lives. Sleep on, until we meet to part no more.

Joseph Nda-Isaiah, Brother
Posted by Kazeem DURODOYE on December 23, 2020
Dear Uncle Sam,

I can’t believe I am writing a tribute to you this early. God knows best. I still have memories of you with us In Jos. You were very disciplined. You were a huge part of our training. I remember each time Nangar and I fought, you punished us by confining us to different bathrooms. We dreaded that and hence behaved because we didn’t want you sending us back there.

I still have memories of us visiting Kaduna as kids. You’d make us pick all the dirt off the rug as you were a very tidy and a well-organised man. Eventually, you became my boss in LEADERSHIP newspaper and you’d tell me to make sure I came to your office to read books. You always emphasized the importance of reading.

You and MUM were so close...watching Elina and Elliot so much reminds me of the bond you both shared. When I called Kaka to sympathize with her she said, “THE IROKO TREE HAS FALLEN!” Indeed, the Iroko has fallen. You were God’s gift to mankind. You were selfless and believed in youth empowerment. The lives of so many were touched by you. Memories of you will forever remain fresh in our hearts and you will be greatly missed.

Adieu, Uncle Sam. Till we meet to part no more.

Chalya Wuyep, Niece
Posted by Kazeem DURODOYE on December 23, 2020
‘Brother Sam’, as I fondly called him was a brother-in-law who was blunt and loving. He was my mentor from afar from whom I closely monitored his moves (some which were really dangerous to copy). I really appreciate all the challenges he gave me in life, one of which was to head his farm ‘All Farms’.

He readily believed that our management would change the fortunes of the farm, which we did, and he was happy. However, I did not stay to see the end of the farm journey as I moved to FirstBank (to which he was also instrumental). He tried to make me see what it meant to burn your bridges to succeed in business and life which at first was too harsh for me to comprehend. When I invited him to invest in a business he bluntly said neither he nor his friends would invest in a shell. I felt bad but learnt some things. Now, I am burning some bad bridges and ensuring that a business venture would get some ‘structures’ that will tickle his fancy to invest in when the cruel hands of death took him away from us. Who will invest now? I loved his spirit— a very selfless person. When your star shines before him, or he is impressed with you, he would spoil you silly with gifts in both cash and kind. I felt my time was round the corner when he left without any warning. The love for his family is immeasurable as he can go to any length to see that they are all happy. His drive for what he believes in is like a volcano. He can yell at someone now and later want to laugh with you. He loved funny jokes and would laugh and laugh. His laughter was always loud and deep. Brother Sam was so connected with the high and mighty but did not flaunt it.

There is this aura of security I feel around me, knowing that Brother Sam is there somewhere. He will be surely missed and only God will fill the vacuum left behind. Bros, we love you but God loves you more. Rest in the bosom of the Lord till we meet to part no more.

Dr. Ibrahim Ageni, Brother in-law
Posted by Kazeem DURODOYE on December 23, 2020
The news of your sudden death came to me as a rude shock and I am still unable to put myself together. Your demise came too sudden. You were full of life, with so many big ideas to help shape the world and make it a better place. But who am I to question God? Big brother, your passing onto glory is a blow to everyone who means well to humanity. You have indeed, helped in positively impacting my life – you mentored me. From my infant stage till your death, you were there for me, you really gave my life and my family a meaning. For these, and many more things you did for my family, I am generationally and eternally grateful to God for you.
Agnes, my beloved wife; Eunice (our small Mama); Abigail and I, will surely miss you. 

Rest well, big brother. See you at dawn, Chairman!

Solomon, Brother
Posted by Kazeem DURODOYE on December 23, 2020
Sam Nda-Isaiah is the best brother I could have ever hoped or asked for. I went to him for everything from the time I was born, until the day he died. I always wanted to make him laugh, tell him what was happening in my life and seek his advice. When I got hurt, I wanted him to comfort me. Brother, you are forever in my thoughts, though gone, you would never be forgotten. You will be sorely missed as you were the light of our lives. Sleep on, until we meet to part no more.

Joseph, Brother
Posted by Kazeem DURODOYE on December 23, 2020
It’s very difficult to refer to you in past tense. When my husband broke the news to me I said, “why did you agree to go?” It was a rude shock and I am still hoping that I will wake up from this long and sad dream.

My brother embodied everything that is good and bright, but unexpectedly the light has left us. A big-brother-turned-father to us all; very strict and very disciplined but still very kind and caring. A man with a very large heart. As a great entrepreneur he would always encourage you and have one advice or the other for you.

You sent me a text on my birthday but I didn't know that would be the last time I’d hear from you. You- our great mentor- lived a fulfilled life, though very short I will always bless God for being your sister. It is so difficult to bid you farewell, but you will always be in my thoughts and in my heart. Rest in peace.

Mrs. Lydia Ageni, Sister
Posted by Kazeem DURODOYE on December 23, 2020
Dear Daddy,

I can’t believe that I will be writing this to you so soon! Your death came as a shock to me. I was scared and devastated then I remembered the scripture that says “for God has not given us the spirit of fear, but of power and of love and of a sound mind”.

You were one of the strongest men I know. All your sleepless nights were so you could give us all we needed and to prepare us for what is to come in future. I promise not to take all you have invested in me for granted. I will use all the opportunities you have given me to my greatest advantage and make you proud.

You were truly a legend: caring, loving, strong, hardworking, supportive and a disciplined father. When you and mommy decided to adopt me, I was happy because I knew you were a good man and it would be safe staying with your family. You never treated me differently from your biological children.

You, mommy and my siblings did not make me feel like an outcast or a stranger and I will forever be grateful for the love and kindness you have shown towards me. You will forever be in my heart, daddy. Words cannot express how much I miss seeing you around the house and for some reason I still feel like you travelled abroad and you will come back soon but I have come to realise that you have gone for good and that you are resting with your Maker.

The world has lost a great man, you were not just a father to me, but to as many people that have come in contact with you for one reason or the other. Rest in peace, daddy, till we meet again.

Mary, Daughter

Posted by Kazeem DURODOYE on December 23, 2020
Daddy, I can’t believe that you’re gone! When I heard the news the first thing I did was pick up my bible, read a chapter and beg God to bring you back. I told him that I would never, ever take you for granted and if this was a test to show me the importance of family then the message was received.

I still wake up every morning and pray that you come back because I can’t believe you're gone. You taught me so much, showed me so much. You gave me a life that people only dream about and I can’t thank you enough.

Every time I walk past your room door my heart sinks at the thought that I won’t ever see you again. It’s thanks to you I began to do better in school because you always pushed me to be the best I could be. Now my motivation for school (and anything else I want to excel in life) will be the thought of making you proud because I know you’re watching me. I love and miss you and you will always be in my thoughts and prayers until we meet again. You left your family with an empire that we are ready to make prosper even more than you imagined. Your legacy will live out here on Earth and your memory forever in our hearts. Rest easy, daddy.

Love, Fatima ‘Baby’, Daughter

Posted by Kazeem DURODOYE on December 23, 2020

How would I describe my dad in one word? I would say ‘extra’ because that’s what he always wanted and he kept working towards it. He always wanted to earn extra money, extra sales, extra jobs, extra things for his businesses, extra things for his employees, extra for his friends, but most importantly he wanted extra, extra, extra for his family. He did his best to provide for us and accomplished it with more to spare. In other words, he accomplished the daring task that every man tries to complete with extra. He was always up till late trying to provide more for our family and I thank him for giving me the opportunities which I will make sure to carry out for the rest of my life.

A few people around me like to say that “God takes the good people first because He can’t wait to see them,” and that phrase couldn't be put into better words for this situation we are all in. Nobody was expecting this tragedy to befall us but it is what it is and who are we to question our God? We certainly don’t have the right nor authority to. We can’t look back and be sad about him. We choose to be happy for what he has done in our lives and the paths he has set us all on, and we must all do our best collectively to finish on the same path that God laid out through my father Sam Nda-Isaiah.

It may be sad but “there is a time for everything” and this may be the time for all of us to grieve but there will also be a time for us to shine bright. I just wish that I am able to put the effort and determination into my work as he did with his.

May your soul rest in peace. Amen.

David, Son
Posted by Kazeem DURODOYE on December 23, 2020

How would I describe my dad in one word? I would say ‘extra’ because that’s what he always wanted and he kept working towards it. He always wanted to earn extra money, extra sales, extra jobs, extra things for his businesses, extra things for his employees, extra for his friends, but most importantly he wanted extra, extra, extra for his family. He did his best to provide for us and accomplished it with more to spare. In other words, he accomplished the daring task that every man tries to complete with extra. He was always up till late trying to provide more for our family and I thank him for giving me the opportunities which I will make sure to carry out for the rest of my life.

A few people around me like to say that “God takes the good people first because He can’t wait to see them,” and that phrase couldn't be put into better words for this situation we are all in. Nobody was expecting this tragedy to befall us but it is what it is and who are we to question our God? We certainly don’t have the right nor authority to. We can’t look back and be sad about him. We choose to be happy for what he has done in our lives and the paths he has set us all on, and we must all do our best collectively to finish on the same path that God laid out through my father Sam Nda-Isaiah.

It may be sad but “there is a time for everything” and this may be the time for all of us to grieve but there will also be a time for us to shine bright. I just wish that I am able to put the effort and determination into my work as he did with his.

May your soul rest in peace. Amen.

David, Son
Posted by Kazeem DURODOYE on December 23, 2020
Father,

You have been a pillar in my life. Words cannot describe the feeling of despair that I have in my heart. Your demise came as a shock that completely destabilized the lives of everyone who was close to you. You were an icon at home and in Nigeria.

If it wasn’t for you, I wouldn’t have had the life that I have lived so far. You were the most hard-working person that I know and your strength of character and hardness on me has been very instrumental in bringing me back from going down a wrong path and I thank God everyday that he used you as a vessel to change my life.

Father, not only did you change my life, you were the type of man that took care of other people's needs regardless of whether they were related to you or not. You were kind-hearted, yet very stern and emotional. You were loving, caring, and so passionate about your family.

I thank you for always being there for me when I needed you. Thank you for being hard on me and thank you for not sparing the rod in correcting me when I was wrong. Without you, I wouldn’t have understood that actions have consequences.

I love you daddy, and I know that you're in a better place.

Joshua, Son

Posted by Kazeem DURODOYE on December 23, 2020
Dear Daddy,

We all miss you so much but we also know you are resting in the bosom of the Lord. Sometimes, I fear about things which may happen, but God did not give us the spirit of fear; so, I’ve decided not to be scared. Even though you are no longer with us, I will still make you proud and will do all the stuff you wanted to see me do. I know there were days you wouldn’t sleep at all just so you would be able to provide for us, so I promise we will not take it for granted.

You were a great man and a great father who never thought twice about helping someone in need. You were one of the most important persons in my life because you loved and always supported me. I will no longer see you everyday but you will always be in my heart. You were the best father because you always made our dreams come true and you provided for us. Indeed, some fathers can afford to but they never provide for their family. You were a great warrior from the beginning of your life till the end and you always fought for us. For that, we will always be thankful to GOD that HE gave us a great father like you.


Rest in peace, daddy. We will always love you.



Esther ‘Hadassah’ Nda-Isaiah, your favourite daughter.
Posted by Kazeem DURODOYE on December 23, 2020
“O death, where is thy sting?”


How do I say (in not so many words) the things I’m thinking, the things I’m meditating on?

‘Sweety’, your leaving me has left a void that can’t be filled in this lifetime. It’s still quite surreal.


It is written in John 3:16, “God so loved the world that He gave His only begotten Son.” You lived a passionate life: you laughed passionately; conversed passionately; argued passionately and got angry passionately. However, more than living robustly, you were a GIVER and I am the first partaker of your generosity.


‘Sweety’, you were good to me. Even after you have gone, I see (all around me) the measures you have put in place to still protect us- your children and I. After all, I have heard it said by you over and over that the first duty of government to its citizens is to safeguard life and property. You did not compromise the safety and security of your family. Never!

You obviously expected to live much longer than you did and couldn’t establish all you wanted but I am eternally grateful to God for helping me finally accept your very forthright proposal the very first day you introduced yourself to me (though at the time I thought you quite strange). Today, I am honoured to introduce myself where ever I go.


‘Sweety’, you were a shade from the harshness of the sun, the pillar that wouldn’t give way if I put my weight on you. I was in and out of your pockets with no questions asked. You withheld nothing from me therefore I shined bright. For this, I say thank you for taking very good care of your children and I.


With God’s help, we shall not put your name to shame. Your children and I will go the extra mile to preserve your legacy for generations to come.

There is much comfort in my unshakable faith in the words of the Lord that, “He will receive unto Himself those that believe in Him and they will be where He is. A place without tears, sorrow fear or toil. A place of unending joy and rest” and I believe you have gone to rest. That’s why I ask, “O death, where is thy sting?” 



Your wife, Zainab

Posted by Gbola Olayiwola on December 23, 2020
He became the Editor in Chief of the National PANS in 1982. After graduation, he worked briefly with Pfizer Specialties as a Medical Representative. We had a common mentor, Late Dr. Olufemi Adebanjo, our teacher, who now brought us closer. Sam took good care of him in Abuja and when he relocated to Ibadan where I took over his care until he expired in 2017. Sam generously gave a page in the Leadership newspaper for his obituary announcement.
I was arguably the last person who had private outing with Sam. I was with him on Saturday, December

TRIBUTE TO A FRIEND AND A BROTHER: SAM NDANUSA-ISAIAH (1962-2020)
I met Sam for the first time in October 1979 and I sat with him on December 5, 2020 at the Cilantro, botanical gardens for dinner. That made the meeting the last private dinner he had with his friends. I was with Ambassador Gbadebo Adeniyi, a retired career diplomat; and Architect Harry Thomas-Odey who also graduated from the University of Ife like the rest of us. The memory of the last meeting with Sam will linger for long. When we adjourned the dinner meeting at about 11 pm in the evening at my instance, we all agreed to return to the place shortly after. It was a meeting like no other in my life. Sam got to know I was in town, called me that we should see, and promised to send his driver to pick me at my hotel on Thursday. But the day was clumsy, so I requested for Saturday. Sam was an extremely careful person; he would call to clarify what was current about the therapy of some ailments or the status of some drugs. He was careful about the Covid 19, he was bent on observing all precautions about the infection and I am one person that believes Sam did not die from Covid. Sam would stay in the morning sun outside of his house, in addition to the living room filled with all manners of herbal remedies and supplements. I took several bites from the Garcinia kola generously displayed after the Ambassador and the Architect; paving the way for the reason Sam wanted me to visit. He had the plan to support any herb that has potential as a drug through clinical trial. Not a listed herb, beyond listing. I told him that was the reason I was at the Association of Community Pharmacists of Nigeria (ACPN) conference in Abuja. Sam was elated as usual and we planned to see after the election of the exco of the Newspapers Proprietors Association of Nigeria in Lagos. I will never see Sam again, but the project will continue as a mark of remembrance of him. Sam, if there is another world parading consciousness, greet our common mentor, Dr. Olufemi Akinyele ADEBANJO. The man who stringed both of us together and who you and I took good care of in his old age. When I expire, I want to be your friend in heaven. Adieu, the Kakaki of Nupe, the birthplace of my maternal grandfather.
Gbola OLAYIWOLA Ph.D. 
Posted by Akanmu Moses Akanmu on December 22, 2020
A TRIBUTE TO AN ILLUSTRIOUS ALUMNUS OF GREAT IFE-LATE PHARM. SAM NDA-ISAIAH (KAKAI NUPE) FPSN
It is with heavy heart and deep sense of loss that I write this tribute on behalf of the students and staff of Faculty of Pharmacy, Obafemi Awolowo University, Ile-Ife to commiserate with the family and friends of one of our great alumni - Great Ife Pharmacy Association- Pharm. Sam Ndanusa Isaiah (Kakaki Nupe) FPSN. The news of his death came to us as a surprise and a rude shock.

If eternal vigilance is the price of good leadership, there was one man who has shown, over the years that he could be counted upon to keep his gunpowder dry. Sam Nda-Isaiah – others shortened his name to simply Sam – remained one of Nigeria's most consistent voices on contemporary and domestic policy issues. He subscribed fully to the Achebean creed that everything stands or falls on leadership and he had consistently maintained this position in his punditry for well over a decade. A leading pro-good governance advocate, he was chairman of LEADERSHIP GROUP LIMITED and publisher of LEADERSHIP Newspapers.

His column, which dwells mostly on politics, the economy and global affairs, started at the Daily Trust newspaper on Mondays and was later transferred to LEADERSHIP where it was still published on Mondays under the combined titles of Last Word and Earshot. Earlier versions of Sam's articles, had been distilled into a book entitled Nigeria: Full Disclosure, are a compelling narrative on the audacity of the Nigerian paradox.

Born on May 1, 1962, Sam attended Government College, Kaduna (1974 - 1979). From there, he came to the premier school of pharmacy in Nigeria at University of Ife (now Obafemi Awolowo University), Ile-Ife (1979 - 1983), where he graduated with a Bachelor’s degree in Pharmacy. He was the national editor-in-chief of the Pharmacy students' magazine, Student Pharmacist. Perhaps the early stirrings of his journalistic passion could be traced to that student magazine, but his role model was elsewhere. He was a student that did not only pass through “Great Ife” but allowed Great Ife to pass through him. It's no wonder he declared in 2013 that: “one of the greatest things that has happened in my life is my admission to the University of Ife”. He summed it up by saying “I enjoyed myself thoroughly” in Ife. He delivered the 31st Marquis Memorial Lecture that was held on Monday, May 6, 2013, at the Conference Centre of the Obafemi Awolowo University, Ile-Ife, Osun State titled: Politics, Power, and Pharmacy (The 3Ps).

Pharm Sam Nda Isaiah FPSN endeared himself to us all as a great alumnus of the Great Ife Pharmacy. He was a brother, friend and fellow compatriot on all frontiers (as student and alumnus). After the delivery of his lecture in 2013, he donated books to the Faculty library for the students. Again, I make bold to say that Sam was not just an alumnus of the Faculty and Great Ife, he was a Nationalist. At the 31st Marquis Memorial Lecture held on the 6th of May, 2013 where he was the guest lecturer, he bemoaned the insecurity in the Nation and stated that “Nigeria is at war with itself”. He catalogued some insecurity events that pervaded our national climate then. In order to attest to his crave for a better Nigeria, he offered himself to serve as Nigeria's President by contesting in the APC Presidential primaries during the 2015 general elections. He posited in 2013 that Pharmacists as a group will need to amass tremendous political might in order to influence and compel governments to make certain policies because, according to him, there are some things that only the government can do. Our late colleague is a testimony to the diversified training that a Pharmacist receives at Pharmacy School. Many people were surprised to know that Sam was a Pharmacist as a result of his writings, his being a Newspaper Publisher and his successful voyage in business. As a businessman, Sam has proven the Great Ife spirit of excellence and doggedness.

Sam’s entrepreneurial spirit led him to start LEADERSHIP Confidential, an authoritative and elitist newsletter, which paved the way for the weekly scoop-driven newspaper, LEADERSHIP, on September 29, 2004. He was also the Chairman of Allan Woods Limited, an education company modelled after Kaplan, Inc., a Washington Post company; Chairman, LEADERSHIP House Limited, an investment holding company; Chairman, Lease Praxis Limited; Chairman, Banana Republic Limited; Chairman, Oakhouse Forte Ltd; Chairman, Robertsham Hotel, Johannesburg, South Africa; and Chairman, Clayfields and Harrow Ltd.

Sam’s creative and entrepreneurial spirit had also found berth as a director of Empire Securities Limited, Air Nigeria Limited, Maitama Amusement Park Plc and Societa Generale Fondazioni (SGF), among others. He was also on the board of the Health Reform Foundation of Nigeria (HERFON) as well as a member of the Board of Trustees of the Nupe Foundation. He was also a member of the Board of Trustees of Edusoko University, Bida. In 2011, he was conferred with the traditional title of Kakaki Nupe by the Etsu Nupe HRH Dr.Yahaya Abubakar, CFR, and also the Jakadan Potiskum by the Mai Potiskum Alhaji Umar Ibn Bubaram. He received the Kin Nupe (Nupe Kingdom) Lifetime Achievement Award in Entrepreneurship.

Sam Nda has left his footprints on the sands of time and your contributions as a Nationalist and Great Ife Pharmacy Alumnus will remain evergreen in us as a Faculty. We are proud of your achievements in life. 

Indeed, we have lost a true Nationalist, a Compatriot, a Business guru and a Philanthropist. The Faculty of Pharmacy, Obafemi Awolowo University, Ife and the University will continue to miss you, our departed Great Ife Alumnus. It is our pledge as living Alumni to keep the flag flying.

The entire Faculty shares in the grief of his death. I sincerely pray for the family and loved ones left behind that the Lord will give you the strength to bear this great loss.
May his gentle soul rest in perfect peace.

May his gentle soul continue to rest in the bosom of the Lord.
Adieu dear Great Ife Pharmacy Alumnus
Adieu dear quintessential Pharmacist
Adieu dear erudite publisher and columnist
Adieu Pharm. Samuel Nda-Isaiah!


Prof. Moses A. Akanmu
[Dean, Faculty of Pharmacy, Obafemi Awolowo University, Ile-Ife]
Posted by Gbola Olayiwola on December 21, 2020
I met Sam in 1979, two years after I registered as a Pharmacy Student. As an executive of the Pharmaceutical Association of Nigerian Students (PANS), we had the responsibility of registering new students. He was apparently young and small. I took interest in him because he was a northerner, a rarity even in our days. Sam was fast talking and he would stammer because he wanted so many words out at a time. Our bonding continued as he became active in PANS politics, becoming the Editor in
Posted by Elizabeth Dul on December 21, 2020
Death is not the extinguishing of light but the putting out of lamp because a dawn has come. A great and godly man has gallantly departed this sinful world.

An iroko tree has fallen. My brother and my friend, the man with a Golden heart, a man of peace. A principled, strict and straight forward man, always saying the truth no matter whose ox is gored. That is who you where SAM.


You were God fearing and had a personal relationship with God. I have no doubt you are in a better place because you died praying. I will forver remain greatful for the fact that you were the one who introduced me to Christ our saviour. You always wanted me around you to discuss family issues and the way forward with emphasis on the importance of the entire family maintaining a healthy relationship.

You have left your giant foot print in the sands of Time. Who will wear your shoe? You are not around to call me Eli. I will surely miss you. While you might be gone, you will never be forgotten, memories of you will always remain fresh with us. Rest on my brother and friend
Till we meet to part no more on the resurrection day.
Mrs Elizabeth Dul ( Cousin )
Posted by Daniel Dul on December 20, 2020
Kakaki Nupe was a man of repute and had a dignifying aura about him, this Phamarcist turned a quintessential Journalist, was very focused and dedicated to his set goals,he will naturally give a 110% to archiving what ever he sets his sights upon.

He was a man full of giant ideas and great ambitions, Sam was very concerned about changing the lot of his fellow countrymen he never fails to stress this in every conversation you engage him in.He touched the life's of most of his family members and his late friends wives and children
He will greatly be missed.

Rest in perfect peace Kakaki Nupe,Big Ideas,the man in white and red cap always. Rest well Chairman

Hon Chief Dan Dul
Barayan Langtang (Brother in-law)
Posted by Leadership Group Limited on December 20, 2020
He Was A Bridge Builder

Femi Fani Kayode -  Former Minister of Aviation


I am still in shock since December 11. I have not been the same person.
Sam inspired me more than anybody else in this country. He continued to believe in Nigeria. He was the only one that would have the guts to call and tell you that you are not being fair to this country when you talk about it breaking up.

Nda-Isaiah was a check and refrainer to me when it comes to national issues he thinks I had derailed on. I will always be grateful to him because he was simply a brilliant and profoundly good man.

Where my courage failed me, Sam would inspire and encourage me. My love for him was like the Biblical love David had for Jonathan.
He always tried to build bridges and never to divide. His legacy is great and LEADERSHIP Newspaper will continue to flourish even if he is no more.
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Recent Tributes
Posted by Leadership Group Limited on December 28, 2020
He was always awake with the breaking news
Lilian Agih Ryland – Seattle, Washington State

Lilian was a crime reporter; politics editor; assistant news editor; editor, LEADERSHIP Sunday; acting editor, LEADERSHIP and managing editor, LEADERSHIP Group Limited.
Chairman was truly one of a kind…tough on the outside but all heart really. As evident in my history with the company, it was a thrill working with him; a constant roller coaster of amazing ideas and projects. He had low tolerance for stupidity and that kept me on my toes. Chairman knew something about everything just as he had a book on just about every topic. His least favourite responses were “I don’t know” and “It is difficult/ impossible”. Somehow, he was always awake. He would call me at 1am with a breaking news and his first words would be “Are you asleep?” Working with him was extremely demanding; the hours were long and the assignments complex, but it was the most fulfilling experience. With each encounter I learned something new. With each difficult project, I gained more confidence in my abilities. With each criticism, I developed a tougher shell. He was an excellent multi-tasker, a skill I have proudly mastered. His mentorship transformed me from a timid, insecure reporter to this confident, strong woman who is determined to build an empire. I am privileged to have worked directly with him. I am thankful to have stayed in touch with him, thankful that I was able to tell him how positively he influenced my life.
I will always remember him as an exceptional boss who never settled for 99.9 per cent. He never let boundaries or difficulties stop him. As he would say, “If it were easy, any stupid person would do it”. These are words I live by. I will always remember the twinkle in his eyes, and how fast he talked when he had a great idea and how he would end the conversation with “do it now and get back to me”. I will remember him as the one who first believed in me when I didn’t even know what I was capable of. He took a chance on me and made me who I am today. It hurts so badly that I will never see him, text or call him again. If you have worked with him, you know he was always awake. I don’t know how he did it. I guess it’s time for that final rest, to catch up on all that lost sleep. Adieu dear boss.
Posted by Leadership Group Limited on December 28, 2020
Sam Had Deep Repertoire Of Knowledge And History
Ruth Tene Natsa – Abuja Bureau Chief, ThisNigeria

I worked in LEADERSHIP from August 2010 to February 2020.  While in LEADERSHIP I was a reporter covering the mining and agricultural beats; editor, Style Magazine (Sunday pull-out); editor, LEADERSHIP Friday; editor, Special Projects; editorial director, MDAs; and editor, National Economy.
One thing the chairman passed on to me was the ability to look for solutions rather than challenges. He gave me the platform and forced my creative ability to meet the challenges on the job. His passion for knowledge also forced me to learn. You couldn’t succeed with him without having deep intellectual prowess. Every moment with him I left richer than I came. He was a deep repertoire of knowledge and history.
I will definitely remember him, as the man who dared to dream big. He was the man with big ideas and he passed that to me. Thank you, Sam Nda-Isaiah.
 
He was dogged and committed to causes he believed in
Catherine Agbo, deputy editor-in-chief Daily Asset
I resigned from LEADERSHIP in 2017 as the editorial director.
My first impression of chairman, which was largely formed by accounts of him I had heard from others was that he was a man whose word was final on all issues, no respecter of persons, particularly his staff and generally mean. This impression would, however, change in 2014 when I became editor and started working closely with him. I saw him differently. He was a hard worker, a man who saw only possibilities, no matter how difficult a situation seemed.
Chairman was a respecter of women and also very empathetic. His general demeanour never showed this but he was a kind man.
I will remember chairman for his doggedness and commitment to causes he believed in. Chairman taught me how to try different ideas and follow through till results are achieved. I learnt from him how to be resilient and tenacious. He would give you a difficult task and remind you that if it was easy, just anyone out there would have been doing it. Chairman was a man who held strongly to his views on issues but would on a few occasions, give in to superior argument, but you would have to do a difficult job of convincing him.
He was the man who gave me the platform to become all I am today as far as my journalism career is concerned and I am eternally grateful for the opportunity.
Posted by Leadership Group Limited on December 28, 2020
He Was A School One Could Not Graduate From
Dele Fanimo, executive director, Crest FM, Akure.

But for Providence, I never thought of working in the LEADERSHIP newspaper. It’s rare for someone schooled in the Lagos-Ibadan axis to think of foray into the North. But at the end of the I still worked for him.
On this day in September, 2017, a call came from a female former colleague, earnestly begging me that ” someone will call you soon. You don’t know him. Please consider his request.” Without allowing me to probe further, she dropped the call. Few minutes later, a strange caller came on the line. “My name is Obi Azuru. I’m the managing director, LEADERSHIP newspaper, Abuja. I need you to help me bring our Lagos Office back to life” My first thought was to turn him down, but I told him to allow me time to ruminate over the offer.
Days later, my phone rang, “Hello, I’m Sam Nda-Isaiah. Meet me at the lobby of Eko Hotel as soon as possible. I’ll be waiting” and he hanged up. I said this is it.
Off I dashed to the hotel. He didn’t allow me to settle down before the first salvo came.
He asked “Dele, what do you think is wrong with Lagos Office?” After a long discussion, I came on board.
And the job started. A week later, I was invited to attend the Board Meeting. A week later, I returned to Abuja on his invitation and everyone within the office started congratulating me. I retorted that if it was for the car, there was no need for such compliments. Unknown to me, the chairman had elevated me to the position of Executive Director.
The following morning, the office was in a turmoil as a result of execution of a court judgement.  I quickly dashed out of the hotel to the office. To cut a long story short, I took charge of the situation. The following morning LEADERSHIP newspaper was on the newsstand to the chagrin of detractors who had posted it everywhere that the paper had gone under.
The chairman was appreciative of this as the six workers who stood firmly to protect the company assets, on my recommendation, were instantly given letters of commendation and cash award.
I was summoned by the chairman on 28 December, 2017, barely two months in LEADERSHIP.  In his characteristic manner, he just said: “You have been interview twice. Mine is the third. I have found you worthy to take charge of LEADERSHIP. You have the power to hire and fire. If you like sack everybody and start at fresh” While I was still thinking of what to say, he gave me my first assignment.
I once told Chairman that he’s a school where no one ever graduates. He was smart to develop a tough, no nonsense facade, behind which endless milk of kindness and compassion flow. He was a thorough person who didn’t brook lazy attitude. Woe betide you if you were not armed with a jotter and pen any time you were with him. He would always come up with “impossible ideas” but most time, they worked. He was quick to order you to sack, but before you leave his presence, he would extol that the same person’s virtue.
his Life
SAM NDA-ISAIAH (1962 - 2020)
Media Mogul, Serial Entrepreneur, Politician, Pharmacist, Columnist
Early Life and Education
Sam Nda-Isaiah was born in Minna on May 1, 1962 to Mr. Clement and Mrs. Eunice Isaiah.
Fondly called “Uncle Sam”, he was widely known, started his education at UNA Elementary School, Kaduna, and then proceeded to Christ Church School, Katsina Road, Kaduna, between 1968 and 1974. 
Afterwards he went to Government College, Kaduna, 1974–1979; and the University of Ife, now Obafemi Awolowo University, 1979-1983. While at Government College, Kaduna, he led the school to win the Kaduna State Schools Challenge – a quiz competition among all secondary schools in the then Kaduna State (now comprising Kaduna and Katsina states).
At the University of Ife, he was the national editor-in-chief of the "Student Pharmacist", the official publication of all the pharmacy schools in Nigeria. On graduating as a pharmacist, Sam worked briefly at the Minna General Hospital, after a stint at the Kano Specialist Hospital. He did his NYSC at the General Hospital, Ilawe Ekiti, and the State Hospital, Ikere Ekiti, both in Ekiti State, in 1984. From 1985 -1989, he worked at Pfizer Products Limited. He resigned and launched into serial entrepreneurship.
Media Career
Despite training as a pharmacist, the Sam would later take on a career as a major media personality and publisher of a major Nigerian newspaper, LEADERSHIP.
Sam was a member of the Daily Trust Editorial Board and maintained a weekly column entitled, ‘The Last Word’. He used the weekly column to espouse his beliefs and conceptualisation of governance, democracy and statecraft. He was also a member of the committee appointed by the Kano State Government to revive The Triumph, the state-owned newspaper. 
In 2003, he headed Muhammadu Buhari's presidential campaign publicity.
His entrepreneurial spirit led him to establish the LEADERSHIP Group in 2003. He started with LEADERSHIP Confidential, a subscription-only authoritative and elitist newsletter. 
A year later, he started LEADERSHIP, first as a weekly newspaper, after launching “NIGERIA: FULL DISCLOSURE”, a compilation of his articles. 
The launch raised about N17 million, a sum that was not nearly enough to rent a good office in Abuja much less start a newspaper, but he forged ahead to start LEADERSHIP. Sam has often said that his credo is, “know your limits, then ignore it”. That must have guided his actions in starting a national newspaper with that kind of amount. 
Today, the LEADERSHIP Group is made up of LEADERSHIP, LEADERSHIP Friday, LEADERSHIP Weekend, LEADERSHIP Sunday, LEADERSHIP Ayau, the first and only daily Hausa newspaper, MDAs Monthly, GOVERNMENT and LEADERSHIP.NG. 
NATIONAL ECONOMY and WEEKEND ECONOMY, both focusing on business and economy, were added to the stable in 2020.
Sam’s foray into the media industry was not by accident. His interest must have been piqued as a student when he used to take vacation jobs at the New Nigerian Newspapers where his late father was the Chief Subeditor. His father’s task generously rubbed off on Sam as he became a stickler for faultless use of language in communication. 
Serial Entrepreneur 
Sam did not restrict himself to media business; he had his fingers in a lot of pies. Sam was chairman or board member of several companies to drive his expansive vision.  Through them Sam was engaged in as diverse areas as fish farming and security services, pharmaceutical goods manufacturing, educational books publishing, e-payment, real estate, agribusiness, e-learning, telecommunications, parcel delivery, online shopping, data processing, biofuel and hospitality, park and recreation, among others. 
He was the founder and Chairman of LEADERSHIP Newspapers Group., LeadershipHQ Limited, 234Register.com Limited and Leadership Holdings Ltd, and LEADERSHIP Governance Index (LGi).
He was also the Chairman of Lease Praxis Ltd, Oakhouse Forte Ltd, Allan Woods Ltd. (an education company modelled after the Washington Post Company), Free Press Ltd, The Outsource Company Ltd (an international call centre), Integrat Mobile Aggregation Services Limited (a subsidiary of Integrat South Africa), Grayston 77 Limited, PPSG Group, KhromePay Ltd, KhromeCompany, KhromeMonkey, AllFarms Ltd, Graham Foggs Ltd, Forte Agra Ltd, World Wide Canine Nigeria Ltd, Palm Rock Ltd, Mineral House Ltd, Pural Holdings Ltd, Leadership Wealth Ltd, Robertsham Hotel in Johannesburg, South Africa, Marigold Hospital, Lagos,QC Analytica,  Brainstormr Group Limited, Parcelmann, Leadership House Ltd - the investment company, and QXA - a fertiliser concern.
He was a director of MAP Plc, Maitama Club, Empire Securities Ltd, and Health Reform Foundation of Nigeria (HERFON). 
Sam was the initiator of National Affordable Medicines Initiative (NAMI), an initiative to supply cheap, quality and affordable drugs to all Nigerians, a move that obtained the President’s seal of approval and the setting up of a presidential working committee to actualise.
Politics
The late Sam held strong views about governance, democracy and statecraft. Through his columns and editorials, he courageously sought to hold the nation’s political leaders to account. He called them out over their corrupt practices, poor governance, and failure to set and lead by good examples. In his writings, he was unsparing of the then ruling Peoples Democratic Party (PDP) and its leaders for various indiscretions. 
He was a founding member of the Congress for Progressive Change (CPC) led by General Buhari before the fusion into APC ahead of the 2015 general election.  Sam had always belonged to the progressive tendency that was in opposition from 1999 to 2015 when it defeated the incumbent to take power.
Sam was the first to start advocating publicly that Nigerian opposition parties needed to fuse in order to forge a common front to wrest power from the PDP in the interest of the nation. He believed in rallying a national alliance for political outreach; that is why, as a chieftain of the APC, he consistently advocated the unity of the nation as a precursor of development.
He was to leave the comfort of speaking from the sidelines in the run-up to the 2015 general election to seek the highest office in the land on the platform of the APC.  Running under the campaign mantra, ‘Big Ideas’, Sam vied for the presidential ticket of the All Progressives Congress (APC) with political heavyweights like Ex-Governors Rochas Okorocha and Rabiu Musa Kwankwaso, Ex-Vice President Atiku Abubakar and the eventual winner, former military head of state Major General Muhammadu Buhari (rtd), who went on to defeat the incumbent President Goodluck Jonathan in 2015, the first of such feat in Nigeria’s political history.
Since then, he has used his newspapers to encourage the government to succeed in its avowed pledge to entrench good governance and whittle corruption and insecurity. 
Awards, Titles and Affiliations
Sam’s relentless endeavours were acknowledged and rewarded some traditional rulers and institutions who gave him special recognition for his contributions to humanity and nation building. 
In 2011, he was conferred with the traditional title of Kakaki Nupe by Etsu Nupe His Highness Dr Yahaya Abubakar, CFR. At the turbaning ceremony, the Sultan of Sokoto sent him a special gift of a horse. This was a rare honour. He was the only one of the 11 title recipients that received the Sultan’s gift on that day. 
He is also the Jakadan Potiskum, a title conferred on him by the Mai Potiskum, Alhaji Umar Ibn Bubaram.
In 2013, he was conferred with Ugwumba Ndigbo by the Igbo community in Abuja and last year, he was conferred with the title of Aare Baroyin of Akure land by the Deji of Akure. 
Sam also received the Nupe Kingdom Lifetime Achievement Award for Entrepreneurship.
He was conferred with the Grand Commander of Great Ife, the highest honour conferred by the Ife Alumni on its members in 2013; there are fewer than 20 such recipients in the world today. 
He was also a fellow of the Pharmaceutical Society of Nigeria (PSN) and a member of the Pharmaceutical Council of Nigeria.
The shift of global economic power from the West to the East engaged Sam’s interest. He is a member of the Asian think-tank, the Global Institute for Tomorrow (GIFT) based in Hong Kong, an association that took him to numerous brainstorming sessions in Singapore, China, India and Hong Kong in search of solutions to today’s global problems and the promise for tomorrow. 
Sam is an alumnus of the Lee Kuan Yew School of Public Policy of the National University of Singapore and also of the School of International and Public Affairs of Columbia University, New York. He is the Chairman of Abuja Beijing Consensus (ABC).
Sam was a member of the Institute of Directors, a member of the Vienna-based International Press Institute, a member of the World Association of Newspapers (WAN) and an executive member of the Newspaper Proprietors’ Association of Nigeria (NPAN). 
He was also a member of the Board of Trustees of Nupe Foundation as well as a member of Board of Trustees of Baze University, Abuja, and the founder of SamLeadership Foundation.
Sam was a member of the Northern Elders’ Forum (NEF) and the Vice Chairman of its Think Tank. He was also one of the brains behind the formation of North Central People’s Forum (NCPF), a political pressure group in the Middle Belt.
Books/Special Papers
I. Nigeria: Full Disclosure: Selected Writings on Governance, Democracy and Statecraft, May 1999 - March 2004.
II. Review of the Synod Presidential Address delivered by Bishop Josiah Idowu-Fearon at the 19th Synod of the Anglican Communion in Kaduna, 2013.
III. Professor Marquis Annual Lecture at the Obafemi Awolowo University. May 2013.
Interests and Hobbies
Sam loved books. Every trip he made to any part of the world, the first place he would visit was the book stands, and he always returned with a bag full of books.  
He also liked embarking on new business adventures and bringing new ideas into motion.
 
Personal Life
Sam was a devoted family man and quiet philanthropist. He generously assisted the less privileged, often supporting widows and paying for the education of many orphans of deceased friends and associates. 
An extract from the article, ‘The Sam I Knew’ by Mr Azu Ishiekwene, first published on December 17, 2020, gave a hint about this aspect of his life:
“Sam was soft. And nowhere was that more apparent than when he was dealing with women, children, vulnerable groups – or when he was talking about his close friends – a circle that included the low, the high and the mighty. 
“Until l left LEADERSHIP in 2015, I kept a list of about a dozen widows into whose accounts Sam gave a standing instruction to pay various sums of money monthly. That may sound small but keep in mind that the company was struggling at the time.
“And when you add the list of the dozens of indigent students he catered for, the dozens more he employed directly, helped to find jobs elsewhere, or stood up for to redress an injustice, you will begin to get the picture of Sam’s charity.”
Sam was married to Zainab and they are blessed with five children - Joshua, Fatima, David, Haddasah and Mary.
Recent stories

The responsibility of the media in nation building - Sam Nda-Isaiah

Shared by LEADERSHIP Advert on December 27, 2020
"Every media House, as long as you are operating in Nigeria, must protect the national interest." 

SAM NDA-ISAIAH With the Chinese Ambassador to Nigeria.

Shared by Leadership Group Limited on December 27, 2020
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